Provides a new and unique take on how to tackle many of the problems facing society today, ranging from improving individuals' informed choices and behaviors, to new ways of developing policy that consider and account for what is valued by society beyond GDP.

Explores the meaning of an 'ideas-informed world' - a world in which citizens regularly keep themselves up to date by actively engaging with new ideas, resulting in an educated society that consequently becomes increasingly happier, healthier, smarter and more fulfilled.