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      The Category Management Handbook
      The Category Management Handbook

      The Category Management Handbook

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      Limba:
      Engleza
      Data publicării:
      2018
      Editura:
      Tip copertă:
      Paperback
      Nr Pag:
      192
      ISBN:
      9780815375517
      Dimensiuni: l: 23cm | H: 16cm | 1.2cm | 364g
      Descriere

      Category management is one of the biggest contributors of commercial value in the area of procurement and supply chain.

      With a proven track record of successful delivery since the early 1990s, it helps organisations gather and analyse key data about their procurement spend before subsequently creating and delivering value-adding strategies that change the value proposition from supply chains. The aim of category management is to find long-term breakthrough strategies that help lift an organisation’s commercial performance to a new level.

      Because of its strategic long-term orientation and complex execution, category management has long been the preserve of commercial consulting companies – in effect a ‘black box’ toolkit shrouded in expensive methodologies.

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